Understand the relationship between daily life and culture; conceiving ideology as a strategy for social domination; examine the theory of social representations; scrutinize the concept of symbolic violence; understand the notion of stereotypes; studying prejudice and discrimination; scan stereotypes and media representations.
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ARRUDA, Angela. Theory of social representations and gender theories. Research notebooks, n.117, p. 127-147, Nov. 2002.
BAPTISTA, Maria Manuel. Stereotypy and social representation: a psycho-sociological approach. Coimbra: University of Coimbra, 1996.
CURTAIN, Adela. Aporophobia, the poor rejection. A challenge to democracy. Barcelona: Paidós, 2017.
DEBERT, G.G. The old man in advertising. Cadernos Pagu, v.21, p.133-155, 2003.
EAGLETON, Terry. Ideology. São Paulo: Editora Unesp, 1997.
FANON, Frantz. Black skin white masks. Salvador: Edufba, 2008.
GLUCKSMANN, A. The Hate Speech. Rio deJaneiro: Difel, 2004.
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LIPPMANN, Walter. Public opinion. Petrópolis, RJ: Vozes, 2008.
MOASSAB, Andréia. Brazil Periphery (s) the insurgent communication of hip-hop. São Paulo EDUCFAPESP, 2011.
MLODINOW, Leonard. Subliminal: How the unconscious influences our lives. Zahar, 2013.
MOSCOVICI, Serge. Social representations: Investigations in social psychology. Petrópolis: Vozes, 2013.
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PEREIRA, Marcos Emanuel. Social psychology of stereotypes. São Paulo: EPU, 2002.
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THOMPSON, John B. Ideology and modern culture: critical social theory in the era of mass media. Petrópolis: Vozes, 2002.
VIANNA, Maria Letícia Rauen. Stereotyped drawings: a necessary evil or is it necessary to end this evil? Rio de Janeiro: ADVIR, 1995.